In one of the coldest weeks of the winter season, vulnerable patients across East Staffordshire are being advised by local GPs to keep warm whilst the cold weather persists.
A new campaign aimed at saving the NHS millions of pounds across Staffordshire and Stoke-on-Trent is being launched this week.
The ‘Medicines Matter’ campaign launched by healthcare commissioners from the six Staffordshire and Stoke-on Trent Clinical Commissioning Groups (CCGs), will tackle the issue of unused prescription medicine which is estimated to waste around £6million each year across the county.
Health leaders across Staffordshire and Stoke-on-Trent want to hear views on proposals that will affect families with babies who are not breastfed but have cow’s milk protein allergy (CMPA).
Currently the NHS across the county spends around £1million per year on prescriptions for infant formula milk that does not contain cow’s milk protein. This currently benefits around 1,000 infants with the allergy whose families cannot or choose not to breastfeed. It means that parents and carers of those infants pay nothing for these alternative products but are eligible to claim them via free prescriptions.
People worried about their weight are being encouraged by local GPs to get to grips with the issue and participate in National Obesity Awareness Week.
This year the week lasts Until Sunday January 14.
Obesity is a common problem in the UK that's estimated to affect around one in every four adults and around one in every five children aged 10 to 11.
Now children are back at school following the Christmas holidays, local GPs are encouraging parents who haven’t already done so to ensure their children get a free flu vaccination.
Dr Charles Pidsley, a Burton GP and Chair of East Staffordshire Clinical Commissioning Group said: “Many parents think flu is just a bad cold. It’s not. Flu can cause serious complications. Every year some children with flu become extremely ill and many of these would have been protected if they had received their free vaccination.
“Unvaccinated children are not only at risk of getting flu, but can pass it on to others, including elderly or frail people who could be especially vulnerable.”